Found this via BWANA via Game Politics:
Activision knows it has a ‘hot’ game, knows that the market will pay an additional 10 per cent, and has decided to increase price accordingly.
If you know me, you know my stance on petitions. They don’t really work. I think the boycott is a great idea, though, if enough people can actually do it. The only way you can really change things in the entertainment business is to take your business elsewhere.